AMERICAN LAND. TAKES SUNSET.

On Saturday, February 21, RtA hosted the official launch of American LAND. by Landon Barker at Galerie on Sunset - an intimate night that started behind closed doors and ended at full volume.

The evening began with a private dinner attended by Landon Barker and a tight circle of his closest friends alongside RtA executives. It was low-lit, personal, and intentional - a first look at the collection in the room with the people who helped shape it.

As dinner wrapped, the doors opened to an exclusive guest list and the energy shifted. The main room filled quickly as DJ ESCO took over the sound. Guests moved through the space in the new Aven Bomber Jacket on full display, while RtA CEO David Rimokh hosted the room. American LAND. branded lighters flickered across tables, the RtA photo booth stayed busy, and the party carried all the way to close.

Notable faces in the room included Skyla Sanders, Huddy, Carl Dawson, and more, with the night captured by Sean Behr.

The collection itself is a tight four-piece drop: the Aven Bomber Jacket with USA patchwork detailing, the Kairo Leather Jacket crafted from 100% cow leather, the Lior Wide Leg Jean featuring an American flag appliqué and distressed patchwork, and the Orien Layered Hoodie, a 2-in-1 silhouette with a built-in short sleeve tee overlay.

American LAND. is about identity, rebellion, and doing things your own way. Saturday night felt exactly like that - exclusive, unfiltered, and impossible to fake.

The American LAND. by Landon Barker collection is available now.